SEO

SEO: I’ve written keyword-focused content for more websites than I can count — and I’ve helped guide the strategy behind each one. I believe a great marketer can produce compelling content that is both authentic to the organization, uses language the customer/prospect also uses, and is also vivid and helpful. It’s as much art (or […]

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Landing Pages

Landing pages are designed to convert visitors into leads via forms and restricted or no navigational links. Landing pages are sales reps who gather information about potential customers 24 hours a day, seven days a week — so a GREAT landing page makes all the difference.

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Photography

I love photography. These are samples of my automotive, landscape, street art, and portrait work.

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Content

Content informs and educates. It’s the message your marketing strategy delivers to your visitors, leads, customers, and advocates. The right content attracts the right visitors, converts them into leads, nurtures them and helps make them customers. These examples are primarily blog posts, featuring videos, and optimized using keywords, promoted via social media.

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Social Media

Social media centers on images and copy — a marketing-focused combination that persuades, motivates and directs people to take action. These examples are successful Facebook ads that show how headlines, images, copy and call-to-action links work together. I also highlight a three-set series. And of course, social media allows you to target audience types in […]

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